Quietly successful
August 2021

How we helped Quietly Successful increase lead conversion rate by 13%

To attract and retain qualified traffic we started with intelligent persona research leading to laser targeting, In-tentful demographics, and problem awareness ads. Amplifying the message to only sufferers.

Services

Growth Marketing

Platforms

Facebook Ads

Result 1

13%
Increase in Conversion Rate

Result 2

300+
high quality leads generate with paid social

Project Overview

Bring quality leads who are suffering from anxiety issues and at the same time can afford mid to high-ticket medical consultation. Establishing authority and presence in a new vertical. Identifying the best channels to target such a niche audience.

  • The goal was to increase their appointments.
  • Lead generation

Execution

The upthrust team came together to strategize and helped Quietly Successful implement a plan through a combination of PPC and Paid social strategies and Deployed rapid experimentation across multiple channels to achieve product/market fit.

Developed a holistic strategy to increase new account sign-ups, and engaged users. We took over the management of the Google Ads account and aggressively restructured the campaigns according tokeyword themes in order to have greater control over bids and budgets.

  • PPC, Search Ads, and Fb Ads
  • Content Strategy
  • Marketing Strategy

Results

Our Paid campaigns ensured a steady growth in traffic until month 6….when traffic absolutely hockey-sticked. From month 5 to month 6, total site traffic increased 540+, largely due to the Organic channel which increased an incredible 78%!

In addition, leads rose 101% that month. Performance maintained at this increased level for months to come, rising an additional 1%-3% per month,until again in month 10 when the Organic channel rose significantly once more, this time increasing another 10%

  • 540+ Website traffic in the last six months
  • 300+ Quality leads generated
Testimonials

Don't take our word for it, take theirs!

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John Carter
VP of Marketing at Webflow

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Jason Larson
Marketing Lead at Google

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Sophie Moore
Head of Marketing at Facebook

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